March 3, 2014
It’s not often that you see the trade show industry coming together to save visitors money. After all, hotels, restaurants, retail outlets, car rentals and, of course, airlines rely upon these shows to turn a bigger profit.
Well saving money is exactly what the International Builders’ Show (IBS) and Kitchen & Bath Industry Show (KBIS) have done for visitors eager to participate in the upcoming event early next month. They are co-locating in Vegas and creating a mega-event that brings together an impressive gathering of participants who are able to see more construction and home design vendors at one time.
A Win/Win Mentality
NAHB Chairman, Barry Rutenberg, is quoted as saying, "This new format allows exhibitors to reach a full range of design and construction professionals who buy, specify and influence the products that go into American homes. For attendees it means access to two extensive trade show floors and hundreds of additional suppliers to meet."
For those who could not afford to attend these two shows separately in the past, because of double expenses, it is a huge savings. Additionally, it creates many more opportunities for building new business relationships; opening doors to possibilities that otherwise might never have occurred.
When you consider that designers and builders will be able to mingle and educate one another about their individual roles in bringing homeowners’ dreams to life, this is a gigantic leap forward that may encourage others to engage in similar events, pairing complementary industries in mega trade shows.
Schrapper’s Fine Cabinetry and Design gives a tip of the hat to IBS and KBIS.